Our Team

At Pura Vida, we live by our name. We live to the fullest and are proud to provide our customers with farm fresh fruits that make people happy. The Pura Vida difference starts with our team. From the field, to the packing shed and even the management team, we are a dedicated group that makes enjoying fine fruits possible. When it comes to customer service, our team members are willing to go the distance to help fulfill your fine fruit needs.

Committed to our industry.

We support the future leaders of the fresh produce industry! Pura Vida Farms will give $25,000 to the PMA Foundation for Industry Talent program through 2016.

PMA Foundation

Management

Wes Liefer
California Sales Office
(714) 671-1501
EMAIL ME
Dale Liefer
California Sales Office
(714) 671-1501
EMAIL ME

PuraVida Farms Staff

Jeff Liefer
Vice President -
West Coast Sales

California Sales Office
(714) 671-1501
EMAIL ME
Debbi Archer
Chief Financial Officer
California Sales Office
(714) 671-1501
EMAIL ME
Bobby Van Ligten
Account Manager
California Sales Office
(714) 671-1501
EMAIL ME
Starla Hill
Account Manager
California Sales Office
(714) 671-1501
EMAIL ME
Frank Genji Seki
Frank Genji Seki
Account Manager
California Sales Office
(714) 671-1501
EMAIL ME
Brett Lopez
Brett Lopez
Account Manager
California Sales Office
(714) 671-1501
EMAIL ME
Jerry Stutz
Sales Assistant
California Sales Office
(714) 671-1501
EMAIL ME
Richard Tormey
Richard Tormey
Procurement Manager / Sales
California Sales Office
(714) 671-1501
EMAIL ME
Marian Ciudadano
Accounts Payable Manager
California Sales Office
(714) 671-1501
EMAIL ME
Cindy Hurtado
Accounts Payable
California Sales Office
(714) 671-1501
EMAIL ME
Nicole Traboulsi
Accounts Receivable
California Sales Office
(714) 671-1501
EMAIL ME
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Sales Office  |  910 East Birch St. Suite 280  |  Brea, CA 92821  |  714-671-1501